We Tell Stories is a “digital fiction” project by Penguin.
We Tell Stories
Over a period of six weeks, six stories based on six classics are told in six different Web-centric formats by six different top authors. While the effort may be a bit ahead of its time, it’s an encouraging move from an “old media” brand like Penguin, who recognises the Web is more than just a distribution tool for their products: it’s a potential new business model and an entirely new paradigm for their brand.
http://www.wetellstories.co.uk/
Author: Robert Harvey TBWA\Whybin
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